Privacy Policy
Last updated: January 2025
At SONDER, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our performance marketing services.
1. Information We Collect
Personal Information
We may collect personal information that you voluntarily provide to us, including:
- Name and contact information (email, phone, address)
- Company information and job title
- Marketing preferences and interests
- Communication history and feedback
- Payment and billing information
Automatically Collected Information
When you visit our website, we automatically collect certain information:
- IP address and location data
- Browser type and version
- Device information and operating system
- Pages visited and time spent on site
- Referral sources and search terms
- Cookies and similar tracking technologies
Campaign and Performance Data
For our marketing services, we collect and analyze:
- Campaign performance metrics and analytics
- Audience engagement and conversion data
- Ad spend and ROI information
- Platform-specific data from advertising partners
2. How We Use Your Information
We use the collected information for the following purposes:
Service Delivery
- Provide and manage our performance marketing services
- Execute and optimize advertising campaigns
- Generate reports and analytics
- Communicate about projects and deliverables
Business Operations
- Process payments and manage billing
- Respond to inquiries and provide customer support
- Improve our services and website functionality
- Comply with legal and regulatory requirements
Marketing and Communications
With your consent, we may use your information to send you marketing communications about our services, industry insights, and relevant updates. You can opt out of these communications at any time.
3. Information Sharing and Disclosure
We do not sell your personal information. We may share your information in the following circumstances:
Service Providers
- Advertising platforms (Google, Facebook, Microsoft, etc.)
- Analytics and reporting tools
- Payment processors and financial institutions
- Technology and hosting providers
Legal Requirements
We may disclose your information when required by law or to:
- Comply with legal processes or court orders
- Protect our rights and property
- Prevent fraud or security threats
- Cooperate with law enforcement
4. Data Security
We implement appropriate technical and organizational measures to protect your information:
- Encryption of data in transit and at rest
- Regular security assessments and updates
- Access controls and authentication systems
- Employee training on data protection practices
- Secure backup and disaster recovery procedures
5. Data Retention
We retain your information for as long as necessary to:
- Provide our services and maintain our relationship
- Comply with legal and regulatory obligations
- Resolve disputes and enforce agreements
- Maintain business records and analytics
Generally, we retain personal information for up to 7 years after the end of our business relationship, unless a longer retention period is required by law.
6. Your Rights and Choices
Depending on your location, you may have the following rights:
Access and Portability
- Request access to your personal information
- Receive a copy of your data in a portable format
- Understand how your information is processed
Correction and Deletion
- Correct inaccurate or incomplete information
- Request deletion of your personal information
- Restrict or object to certain processing activities
Marketing Preferences
You can unsubscribe from marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly.
7. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Remember your preferences and settings
- Analyze website traffic and user behavior
- Deliver targeted advertising and content
- Improve our services and website performance
You can control cookie settings through your browser preferences. However, disabling cookies may limit some website functionality.
8. Third-Party Services
Our website and services may contain links to third-party websites or integrate with external services. This Privacy Policy does not apply to third-party sites or services. We encourage you to review their privacy policies before providing any information.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for international transfers, including:
- Adequacy decisions by relevant authorities
- Standard Contractual Clauses (SCCs)
- Binding Corporate Rules (BCRs)
- Certification schemes and codes of conduct
10. Children's Privacy
Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it promptly.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by:
- Posting the updated policy on our website
- Sending email notifications to registered users
- Providing notice through our services
12. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
SONDER - Data Protection
Menachem Begin 156
Tel Aviv, Israel 6492108
Email: privacy@sonderflow.io
General Contact: contact@sonderflow.io